Trans Love Stories
Role: Creative Director
#TransLoveStories is a digital portrait series celebrating the love trans people experience in their lives.
For one month, GLAAD and Instagram rolled out portraits and IGTV videos of various pairs of trans people to showcase the diversity of trans love stories. This campaign was conceived by Alex Schmider, the Associate Director, Transgender Representation at GLAAD. As the Creative Director, I designed the look and feel of the set and directed the interviews.
Made in partnership with Instagram
Press
Adweek: Here’s How Brands Are Celebrating Trans Day of Visibility
Mashable: 7 tips to help you observe Trans Day of Visibility
The Independent: These beautiful trans love stories offer a beacon of hope on Transgender Day of Visibility
Advocate: GLAAD Celebrates Trans Love Stories for Trans Day of Visibility
POZ.com: International Transgender Day of Visibility 2020
Instinct: GLAAD and PFLAG Launch Campaigns For Transgender Day of Visibility
NewNowNext: GLAAD’s Gorgeous #TransLoveStories Campaign Will Make Your Day
Metro Weekly: LGBTQ groups mark Transgender Day of Visibility through online campaigns
Towleroad: Trans Day of Visibility: GLAAD Highlights Transgender Love Stories